Schoolhouse Supplies is an award-winning non-profit that supports public education in Portland by giving students and teachers free classroom supplies. They operate Oregon’s only volunteer-run Free Store for Teachers, which is stocked with supplies donated by the community, the Tools for Schools backpack giveaway, and Schoolhouse Supplies Online programs. Today, they are a nationally recognized leader in the Free Store movement, which creates direct links between students and members of the community.
Spot Color Marketing paired with Schoolhouse Supplies to rebrand their assets and build and develop a new website. Schoolhouse Supplies needed an updated website that would appeal to a large audience base, including teachers, donors, civic organizations, partners, and the media. The web design needed to communicate Schoolhouse Supplies’ message and encourage people to donate in order to grow the organization’s reach. Spot Color designed a fun yet clean design that appeals to visitors visually. We also incorporated clear calls to action that make volunteering or donating easy.