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Bull Blockchain Law Case Study


Services: PPC, SEO

Timeframe: 3 Months 

Bull Blockchain Law Case Study – Spot Digital Marketing

The Google Search Ad Campaign focused around cryptocurrency law and those who were looking for the most recent information. Traffic was directed towards landing pages that provided informative content as well as strong call to actions to motivate visitors to learn more. 

Average CPC: $5.21

CTR: 18.95%

Calls: 20+ a month

Form Fills: 30+ a month 

Search Engine Optimization 

Because so much of crypto was new, SEO focused around building content that was answering the top questions asked in the industry. This made the keywords and topics very specific but allowed for faster rankings and quicker traffic. 

Keywords Ranked On Page 1: 64

Organic Traffic: +265%

Organic Leads: 4x




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